In our latest IHALC Breakfast Briefing, in partnership with YunoJuno, we’re focusing on talent. With in-house teams balancing erratic workflows, pressure on budgets and ever-increasing demands, we’ll be discussing how to build the right team for your in-house agency.

We’ll cover:

• Finding the right balance between freelance and permanent staff
• Using freelancers to both handle peak demand and provide specialist skills
• The challenges of onboarding for in-house teams
• Skills gaps – where are they and how are you filling them?
• Retention – what works for you?
• Motivation: how do you celebrate success and keep teams fresh?
• Career paths and the challenges of providing them for in-house teams
• Creative culture and how to build one

Confirmed panellists:
Lyanta Callender, Senior Design Operations Manager, Expedia
Clare Ralston, Head of Operations & Production, Xero
Cecilie Harris, Head of Creative Services, Canon EMEA
Ben Henley, Head of Creative Operations, IHA, Asahi Europe & International

IHALC Members come for free. Contact us for your code

Please note: this event is for leaders of in-house creative teams and agencies only. IHALC reserves the right not to accept registrations from those who do not meet this stipulation

About YunoJuno
YunoJuno is a vetted marketplace of 100k+ freelancers, connecting the best creative, marketing, tech and digital talent with leading global in-house studios and creative agencies.

Aside from the marketplace, YunoJuno’s Freelancer Management System enables companies to manage their existing freelance talent pools in one place, meaning bookings can be made compliantly within minutes, across 165+ countries.

In partnership with Frontify, the In-House Agency Leaders Club has conducted unique research into the UK and EMEA in-house agency sector.

IHA leaders from some 80 major brands and organisations have shared their challenges, ambitions and opinions on the sector, covering remits and scopes, operations, talent, tech, AI, external partners and priorities.

At this breakfast event, we will share the results of the survey via analysis of the results and group discussion on key insights.

IHALC members come for free. Contact us for your booking code.

Please note: this event is strictly limited to those working at in-house creative teams and in-house agencies only. IHALC reserves the right not to accept registrations from those who do not meet this stipulation

About Frontify
Frontify is the DAM for leading brands: the platform unifies guidelines, templates, and assets to transform how marketing teams create on-brand content on a global scale. Founded in 2013, Frontify is headquartered in St. Gallen, Switzerland, with additional offices in New York City, USA, and London, UK. The SaaS company has grown to over 300 employees and serves global brands such as Uber, Microsoft, and Kia.

Many businesses are preoccupied with the glitz and the promise of Generative AI, when Operational AI perhaps offers more immediate and sustainable marketing transformation. While GenAI comes with a host of unknowns and uncertainties, leveraging AI to automate previously manual, repetitive processes within a brand’s marketing operations not only frees up strategic and creative resource, but enables significant time and cost savings.

At this In-House Agency Leaders Club breakfast, we will explore the operational opportunities for AI with ITG Head of AI, Lauren McBride, and Ian Hudson, Chief Production Officer, ITG.

Lauren McBride brings a wealth of experience from both client-side and agency leadership roles, having worked with some of the world’s most prominent brands across FMCG, Health & Life Sciences and Technology. She’ll offer insights into the theory behind Operational AI what it is, why it matters, and how to think about it at scale.

Ian Hudson oversees global content creation across ITG, including its Capture Studios facility and in-house studios for John Lewis Partnership, Matalan and many others. Before joining ITG, Ian served as Head of Operations for EMEA at Tag and was part of the founding team at Hogarth Worldwide. Ian will bring Operational AI to life with real-world examples, showing how it’s being applied on the ground today.

We will also be updating the community on the work of IHALC’s AI Working Group, which has been helping members to build an AI strategy and use cases as well as discussing the barriers to implementation.

Agenda
8.30-9am Breakfast and welcome
9-9.30am Update on IHALC AI Working Group
9.30-10am ITG Head of AI, Lauren McBride, and Ian Hudson, Chief Production Officer, ITG
10-11am Round table discussions

IHALC members come for free. Contact us for your booking code.

Please note: this event is for senior leadership at in-house agencies only. IHALC reserves the right not to accept registrations from those not conforming to this stipulation

With wins at Cannes Lions, D&AD, Campaign Big Awards, LIA and more, Sips & Bites has been leading the way for in-house agencies at the major awards shows. Its success is powered by an outstanding creative team.

At IHALC’s Breakfast Briefing on Tuesday 25th March, in partnership with YunoJuno, Sips & Bites ECD Matt Watson will be sharing how the agency leveraged flexible talent to build a creative department capable of delivering award-winning campaigns.

Matt will be sharing:

• How to foster an award-winning creative culture in-house and its value to the business
• How to attract and retain great creative people in-house
• The importance of balancing permanent and flexible talent
• How to build an agile ‘bench’ of freelancers
• Casting the right talent for each campaign

Sips & Bites has been supported in its journey by freelance platform YunoJuno. YunoJuno VP Chris Martin, will be sharing insights from YunoJuno’s experience working with global in-house teams, highlighting the common challenges in-house studios face and presenting real use cases of how teams overcome these challenges.

Please note: this event is for senior leaders at in-house agencies only. IHALC reserves the right not to accept registrations from those who do not meet this stipulation

About YunoJuno

YunoJuno is a vetted marketplace of 100k+ freelancers, connecting the best creative, marketing, tech and digital talent with leading global in-house studios and creative agencies.

Aside from the marketplace, YunoJuno’s Freelancer Management System enables companies to manage their existing freelance talent pools in one place, meaning bookings can be made compliantly within minutes, across 165+ countries.

One of the biggest barriers to in-house agency success is a lack of communication with stakeholders. At this IHALC Breakfast briefing, in partnership with monday.com, Domino’s Pizza Head of Creative Jenny Cobelli and Senior CRM Manager, Elise McCrone will share how the business has leaned on tech, process and data to bring teams together across the business and drive growth.

We’ll be discussing how to:

• Enable greater visibility on upcoming work
• Identify and eradicate pain points with stakeholders
• Monitor workloads
• Use data to prove the in-house team’s value and get sign-off for extra resource

Following our discussion with Jenny and Elise, we will break into smaller groups to share insights and challenges on how to improve communications between in-house teams and stakeholders.

This is a session to bring your stakeholders to!

IHALC Members come for free. Contact IHALC for your promo code to book places.

Please note: this event is for senior leaders at in-house agencies only. IHALC reserves the right not to accept registrations from those who do not meet this stipulation

In partnership with monday.com

monday.com is a work operating system (Work OS) where organisations of any size can create the tools and processes they need to manage every aspect of their work. By combining building blocks, like apps automations and integrations, teams can build or customise the workflows of their dreams