This session is the latest in our regular Creative Technology updates on the latest in GenAI, automation, Digital Twins and new production strategies for in-house teams, hosted by Diederik Veelo, Chief Innovation Officer at Ambassadors.

Purpose of these Sessions
Keep up to date with the latest tools, technology and platforms for content production, and their implications for how in-house agencies work in these regular updates from the experts at Ambassadors

Suitable For
Creative Ops Directors and teams, Studio Leads, Creative Directors, Producers, and content teams

This Session
The demand for digital content is relentless, but the conversation around AI has fundamentally shifted. We are no longer just talking about single-tool prompt engineering; AI technology has finally matured to the point where we can build and automate complete, high-end production workflows.

But here is the catch: the secret to producing truly valuable, high-quality assets at scale isn’t finding one magic platform. It is about creating a “chain of tools”—seamlessly linking different specialized AI models to handle stills, video, music, and voice-overs in one fluid pipeline.

In this practical, hands-on session, creative technology company Ambassadors (drawing on 20 years of high-end production experience) will guide us through the realities of setting up these next-gen creative pipelines. We will look past the hype and dive into how in-house teams can actually architect systems that deliver premium craft at the speed of social media.

What we will cover during this practical session:

• We will take two brands from the audience and build a live AI workflow using widely accessible platforms like Freepik, FAL, and Flora.
• Learn the mechanics of stringing together different model providers to generate and combine stills, video, music, and voice-overs into one cohesive process. Without compromising on aesthetic quality or buying into a single provider.
• We will share honest, frontline learnings on what currently works flawlessly in AI automation, and what still requires a human touch (for example, why sound effects remain a tricky final frontier).
• To wrap up, Ambassadors will share a brief, exclusive sneak preview of how they have applied these lessons to custom-build a fully automated, data-driven content engine for a global brand.

If you want to understand how to practically integrate AI workflows into your in-house agency without compromising on aesthetic quality, join us for this deep dive.

Free for IHALC members. Contact us for you booking code

About Ambassadors
Ambassadors is a global team of artists, designers, composers, and programmers, driven by a shared passion for creativity and a curiosity about what technology can make possible. They work extensively with in-house teams including Bitvavo, Booking.com and Uber.