BBC Creative: Don’t Learn Off Randoms

A new campaign for BBC Bitesize (the BBC’s online study support resource for schoolchildren) warns of the dangers of relying on random sources of information when studying. Don’t Learn Off Randoms has been launched ahead of exam season, when students are likely to be using the internet to help with their revision. Three films, directed by Bine Bach, portray someone who believes in unicorns, a Flat Earther,  and a man who is convinced that “we all come from iguanas”.

 

Agency: BBC Creative
ECD: Rasmus Smith Bech
Creative Director: Mark Williams
Creatives: Aron Sidhu, Steve Lownes
Director: Bine Bach
Production Company: Biscuit Filmworks

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