Kindred TSB Creative Director Trevor Chambers will discuss how the agency is embracing and using AI.
Including:
- Encouraging teams to learn and play with all the platforms available
- Using AI at the ‘scamp’ stage to visualise ideas and mock-ups
- Creating a an agency and brand mission for AI.
- The danger that people think AI is easy and negates the need for creative skills
- The risks to brand reputation – just because you can doesn’t mean you should
Join us for this interactive discussion, hosted by IHALC’s Patrick Burgoyne, in partnership with Adobe