IHALC has drawn on our deep knowledge of the sector to develop a training offering specifically for In-House Agencies. We know how important it is to develop your people; and our members have also expressed an appetite to learn alongside their colleagues in marketing and elsewhere. All the in-person courses here have been designed with this in mind, working with some of the best training practitioners our industry has to offer.
AI FOR IN-HOUSE TEAMS
Better Briefs & Briefings
MAKING CREATIVE FEEDBACK COUNT
CREATIVITY MATTERS
ARGUING YOUR CASE
MARKETING FUNDAMENTALS IN A DIGITAL WORLD
About our training providers:
WDC: IHALC’s founding partner, creative operations consultancy WDC works with marketing teams and in-house agencies to deliver change. The team has run highly successful training with clients such as Calvin Klein, Ebay and John Lewis
Kevin Chesters: Former strategy head at Ogilvy, W+K, Saatchi & Saatchi, Dentsu and client-side at BT, Kevin now specialises in marketing and business excellence training for clients and agencies including Google, Adidas, Lego and the BBC
Congregation Partners: Through recruitment and training, Congregation Partners enables organisations to develop new skills, new ideas and new ways of working. Training partner Tim Sparke designs and delivers bespoke training programmes on marketing and innovation for some of the worlds leading brands and creative agencies including Unilever, Google, ASOS, the V&A and many more
“WDC made the subject palatable for our teams with insights that changed our way of thinking. Briefings will always be complex, but this training helped move the needle.
Dennis van Weerdenburg
PVH (Calvin Klein & Tommy Hilfiger)
“WDC’s direction and training has been acknowledged as a major driver of collaboration in the UK. Our team has embraced their recommendations with gusto and I’m delighted that positive benefits are already being reported.”
Eve Williams
VP and General Manager, eBay
“Congregation have had a transformational effect on digital capabilities at Unilever”
Wendy Aitken
Marketing Excellence, Unilever.
“Kevin is a great trainer for any organisation. A mixture of energy and inspiration, knowledge, humour and encouragement”
Esra Ilgin
LEGO EMEA
