IHALC Part 10 Briefing Special!

January 19th 2022

9am UK on Zoom

Host: Patrick Burgoyne

Book here

How to get better briefs for your in-house agency.


Following the success of our previous breakfast on writing better briefs, Wunderman Thompson Strategy Directory Will Humphrey is returning for a follow-up session giving our community the chance to explore the topic in more depth. He will be joined by the co-founders of the BetterBriefs project, Pieter-Paul von Weiler and Matt Davies, whose landmark research on the subject last year uncovered huge disparities between marketers and creatives and prompted industry-wide debate. In partnership with Adobe Workfront

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