Better Briefing for In-House Agencies
We tackle the perennial problem of briefing with planner Will Humphrey and Pieter-Paul von Weiler and Matt Davies of Better Briefs
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The role of the in-house Planner
Specsavers Creative's Head of Planning Liz Baines explains what Strategy brings to In-House Agencies and how to persuade your business to invest in it
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Insights from Andy Pearson, VP of Creative, Liquid Death
IHALC sat down with Andy Pearson, VP of Creative at possibly the world's most talked-about brand, Liquid Death Mountain Water
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IHALC Benchmarking Survey 2023: results and analysis
With contributions from IHA leaders at almost 50 major brands on the evolving remits, resources and capabilities of the in-house sector in the UK and EMEA.
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IHA advice from Specsavers, Pentland and H&M
With Cecilia Steenberg Forsberg, Nicola Wardell, Hanna Kirwan and John Owen, founding partner at WDC
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Creating a new global visual identity for Deliveroo
Deliveroo’s Emily Somers, Global Director of Brand and Creative, and Paul Hewitt, Global Head of Creative, on creating the brand's new global visual identity
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